Profile
Le Coq Français
The brand Le Coq Français ® , founded by Pierre-Edouard Morin, specializes in the field of cutlery with 100% French manufacturing as its essence. An innovative and creative entrepreneur, in love with his country and in love with his region, Pierre-Edouard has 15 years' experience in the world of tableware and has managed one of the oldest French manufacturers of Laguiole knives still in operation. Today, it is his own brand that he launches with knives at the crossroads of tradition and innovation entirely designed and manufactured according to the rules of the art in Thiers, the cradle of cutlery in France. When metal meets wood, engraving comes into the Le Coq Français ® range and the cutlery heritage of this Auvergnat territory takes on its full meaning. The brand defends the values of proximity, local production, "circuit-short", and therefore supports the Thiernois economy. Pierre-Edouard Morin, originally from Bourbonnais, Auvergne, made a point of giving a soul to his various collections of knives. "I have values through my education and my own story that I want to transmit through my brand and my creations so that everyone can project themselves into the knives that I propose. When I was younger, I spent a lot of time with my grandfather who had a gift for telling the story of France with fervour and passion. It was a real pleasure to listen to him. When I return to my home region, I remember those moments. The knife that I always have in my pocket, personalised on the Bourbonnais theme, is like a tribute to my grandfather and a sweet memory for me." Beyond quality, we specialize in hyper-customization: each knife can be personalized with the identity of your store, your cultural heritage, or your region. Creating a unique piece, tailored for you and your customers. In other words, Le Coq Français ® will take you on a journey through a universe combining culture and heritage in which you can identify and rediscover your own history. Let yourself be carried away by this energy that unites a passion for heritage, and the French art of living , welcome to the Le Coq Français ® family.