Provel Tuketim Urunleri Sanayi Ve Ticaret A.S

Provel A.S was established in 2011 with 100% domestic capital. The Parex brand has become one of the major players in the industry in just two years with its 81 types of products. Nowadays, Parex is the market leader with more than 200 product types and 32% market share in cleaning products in domestic market. Parex also export to more than 70 countries from Europe to Middle East. Parex's success doubtlessly lies in developing unique products which bring an innovative approach to cleaning. Today Parex challenges the market with more than 300 products with 25,000 sales points in Turkey. Over the past 3 years, Parex expanded its distribution to more than 70 countries, aiming to reach 100 countries by 2023.